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Healthcare · United States · 9 Months

3.8x Patient Bookings For a Multi-Specialty Clinic

Doctor profiles, condition pages and local SEO drove a steady increase in qualified patient bookings.

+246%
Traffic
4,120
Keywords
+284%
Leads
+3.8x bookings
Revenue
Client
Multi-Specialty Healthcare Group
Multi-Specialty Clinic
Region
United States
Multi-market campaign
Engagement
9 Months
Ongoing SEO partnership

Challenges

  • Limited visibility for condition + city queries.
  • Sparse doctor profiles with weak EEAT.
  • Booking funnel not tied to organic performance.

SEO Strategy

  • Condition + treatment pages with medical EEAT signals.
  • Doctor profile rebuild with structured data.
  • Local SEO across all clinic locations.

Implementation

  • Published 142 condition & treatment pages.
  • Optimized 38 physician profile pages.
  • Unified GBP, reviews and booking tracking.
Results

Before vs after SEO

Before
Bookings / mo320
Ranking keywords780
Top-10 keywords94
Organic sessions12.4K
After
Bookings / mo1,216
Ranking keywords4,120
Top-10 keywords738
Organic sessions42.8K

"Patient acquisition costs dropped while bookings climbed. The team understands healthcare nuance."

Marketing Lead
Multi-Specialty Healthcare Group

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