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Home Services · United States · 12 Months

$1.4M Attributable Revenue For an HVAC Company

Service-area pages, review velocity and emergency-intent content built a year-round booking engine.

+264%
Traffic
3,210
Keywords
+388%
Leads
$1.4M+
Revenue
Client
Regional HVAC Company
HVAC & Home Services
Region
United States
Multi-market campaign
Engagement
12 Months
Ongoing SEO partnership

Challenges

  • Seasonal demand and unpredictable lead volume.
  • Local competitors dominating service-area searches.
  • No structured content for emergency-intent keywords.

SEO Strategy

  • City + service combinations across the service area.
  • Emergency-intent landing pages tied to call tracking.
  • Review and reputation system for GBP and site.

Implementation

  • Built 96 service-area pages with localized content.
  • Launched emergency repair landing pages.
  • Added schema, FAQs and trust signals throughout.
Results

Before vs after SEO

Before
Booked jobs / mo92
Ranking keywords540
Top-10 keywords48
Organic sessions7.1K
After
Booked jobs / mo448
Ranking keywords3,210
Top-10 keywords612
Organic sessions25.9K

"We have a real demand engine now. Even in the slow season, the calendar stays full."

Owner
Regional HVAC Company

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